creatively powered by pets.
Washington D.C. based,
Our Story

We help pet brands actually connect online.
Pawfluence was born out of a genuine love for animals and a growing frustration watching heartfelt pet brands get overshadowed by mass-market noise. We set out to change that. Today, we’re a social media agency built exclusively for pet professionals, helping them show up online with purpose, personality, and the kind of story that makes pet parents purchase.

Founder
Arina
After years of working with businesses across different industries, I realized one thing: the pet world needed its own kind of social media agency, the one that truly understands the psychology of pet parents and what pet brands need to earn their trust. That’s how Pawfluence came to life.

Pawfluence is a boutique agency built just for pet brands and professionals. We don’t believe in rigid contracts or one-size-fits-all strategies, instead, we offer flexible, purpose-driven services that help you show up online with clarity, creativity, and real connection.

If we’re not having fun telling your story, we’re doing it wrong.
Let's Chat!
We don’t bite. But we do read every message like it’s a love letter from a long-lost pup. Tell us about your pet biz, your wildest Instagram dreams, or just say hi!
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